Avada website projects

Jane came to me with a brilliant new brand identity but no website to call home. As my Mum, she knew I’d tell it to her straight: financial websites don't have to be boring.
The goal was to create a digital space that felt as warm and approachable as Jane is in person, while navigating the strict compliance rules of the financial world. Working closely with Anna Wooliscroft from Market Avenue for the content, we spent two months (allowing for those all-important industry approvals!) building a robust, high-performance site.

A total website glow-up to match her new branding and end the loveless marriage to her old website.

